contrast 2 launches: Google +1 http://google.com/+1, Twitter Web Intents http://dev.twitter.com/pages/intents Twitter's documentation is both more skimmable (lots of examples as pictures) and more detailed (sample code and display guidelines right there on the top level page). Despite being quite familiar with the online/geeky culture of "+1", it looks and reads awkwardly, e.g. "Alison +1'd this"? It's obviously Google's "Like" button ala Facebook, so why not just call it that and commoditize "liking" on the web? Also makes me wonder: what would be a good method of implementing "Like" buttons and the respective "19 people liked this" text on the indieweb? However, there's enough user benefit to Twitter Web Intents that I'll likely implement it in @Falcon to see how it affects the UX and use that real world experience to figure out how distributed web intents could work (having your "likes" or "favorites" go directly to and displayed by your own website rather than a centralized site, and then perhaps syndicating/sharing those likes/favorites to such sites).